線上模擬器旨在為使用者提供一個容易使用、 圖形豐富的類比和分析環境。作為一個基於 web
的工具，模擬器始終是最新的，可任意位置您可以找到 web 連接。
Sawtooth Software's Online Simulator is designed to provide users with
an easy-to-use, graphically rich simulation and analysis environment. As
a web-based tool, the simulator is always up-to-date, and is available
anywhere you can find a web connection.
Designed for efficiency and simplicity, the new simulator is geared
towards researchers and clients that want a quick, easy way to set up
and run market simulations and summarize utilities and importance
scores. When you sign up for the Online Simulator, you'll automatically
receive a FREE 30-DAY TRIAL* period. Click here to create an account.
The new tool is a web-based platform, allowing you and your clients
access to data 24-hours a day. Because it is web-based, you'll have
instant access to the latest improvements in the software. You'll also
be able to store all your analysis projects in one place, conveniently
switching between projects. The system allows you to set up individual
client sub-accounts, granting them access to their projects while
maintaining the confidentiality of your other clients.
You can customize which of the reporting aspects are available to your
client (utilities, importances, and simulations) and hard-set the
simulation settings. You can customize a very clean and simple interface
for your client.
Online Simulator Features
Easily define products using a point and click interface
Attributes with discrete levels are specified with drop-down boxes,
while continuous attributes (such as price, speed, etc.) may be set up
as either discrete levels (specified with a drop-down box) or as
continuous variables (specified by typing in a number)
Quickly toggle products into and out of the simulation. You can define
as many products as you want, and then easily include/exclude them from
Create and manage multiple simulation scenarios to test different market
conditions or hypotheses
Charting and graphing capabilities
included for visual presentation of simulation results, importance
scores, and utilities.
Charts and graphs can be copied directly into presentation software,
word processors, or photo editing software
Multiple formats available: 2D & 3D column charts, 2D & 3D interactive
pie charts, histograms of utility distributions
Display aggregate results or break out by segment
Simulation results can chart weighted or unweighted results
Web interface means there's no
software for your clients to install. They just need an internet
connection and any one of the popular web browsers. The simulator is
supported on Internet Explorer, Safari, Firefox, Chrome, and other
Data can be presented in tables
instead of graphs
Tables automatically include summary statistics as well as statistical
tests for significance
Offered for average utilities, as well as simulator output
Utilities and simulation results for individual respondents can be
Your administrator account allows
you to analyze as many projects as you want for one low annual fee. This
allows you to keep all your analysis projects in one central location.
When you want to share a project with a client, you simply create a sub
account (login), associate their project with their account, and give
them their login information
You control which settings they are allowed to change, which projects
they can see, and how long they have access to the projects.
Administrator can specify a utility exponent to tune utility scale, then
hide this setting on client accounts.
You also have the option to hide average utilities/average importance
Supports Multiple Simulation
We've improved the Randomized First Choice algorithm to work better with
Also supports First Choice, Share of Preference, and Purchase Likelihood
Our Flagship Platform and General Interviewing Tool
SSI Web - Our flagship platform that includes a variety of
components for general interviewing (CiW), conjoint analysis (ACBC,
CBC, ACA, and CVA) and MaxDiff.
Choice-Based Conjoint (CBC) Related Products
ACBC - Adaptive Choice-Based Conjoint -
CBC - Choice-Based Conjoint
CBC Advanced Design Module
CBC/HB - Hierarchical Bayes estimation for CBC.
CBC Latent Class Module - Latent Class estimation for CBC.
MBC - Menu-Based Choice
Ratings-Based Conjoint Products
ACA - Adaptive Conjoint Analysis
ACA/HB - Hierarchical Bayes estimation for ACA.
CVA - Conjoint Value Analysis
CVA/HB - Hierarchical Bayes estimation for CVA.
Market Simulation Tools
ASM - Advanced Simulation Module
CCS - Client Conjoint Simulator
Maximum Difference Scaling (MaxDiff)
MaxDiff - Maximum Difference Scaling
MaxDiff Analyzer - Maximum Difference Analyzer
Other Analytical Tools
CCEA - Convergent Cluster & Ensemble Analysis.
HB-Reg - Hierarchical Bayes estimation for general regression-based